{"created":"2023-05-15T15:29:04.970305+00:00","id":8104,"links":{},"metadata":{"_buckets":{"deposit":"139d9f6f-4a86-45ba-8b87-a9a054982575"},"_deposit":{"created_by":1,"id":"8104","owners":[1],"pid":{"revision_id":0,"type":"depid","value":"8104"},"status":"published"},"_oai":{"id":"oai:shiga-u.repo.nii.ac.jp:00008104","sets":["491:492:858"]},"author_link":["30473","30475","30474"],"item_2_alternative_title_20":{"attribute_name":"タイトル（ヨミ）","attribute_value_mlt":[{"subitem_alternative_title":"ミニ ケース ノ サクセイ ト ソノ シヨウ ニ カンスル ホウコク サトウ ジドウシャ コウギョウ Next プリンターシャ サモウサ ショウユ スギシタ デンキ サンギョウ（ヤマサキ カズマ キョウジュ タイショク キネン ロンブンシュウ）"}]},"item_2_alternative_title_22":{"attribute_name":"その他の言語のタイトル","attribute_value_mlt":[{"subitem_alternative_title":"The Report of Mini-Case Use in Case Method（No.3"}]},"item_2_biblio_info_8":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2009-11","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"第381号","bibliographicPageEnd":"229","bibliographicPageStart":"207","bibliographic_titles":[{"bibliographic_title":"彦根論叢"}]}]},"item_2_description_43":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"subitem_description":"Departmental Bulletin Paper","subitem_description_type":"Other"}]},"item_2_description_5":{"attribute_name":"抄録","attribute_value_mlt":[{"subitem_description":"This article is a report on business administration education performed\nby referring to mini-cases. In this article, I report on about four minicases\nwhich describe marketing strategy. Moreover, these cases include descriptions which can be used in class discussions.\nIn class discussions, students are expected to become marketers or\nmembers of the top management of companies described in these cases.\nFour cases concern marketing strategy, and allow students to consider\nproduct policy, price policy, promotion policy and distribution channel\npolicy. Furthermore, these mini-cases encourage students to make decisions\nto cope with certain situations described in the mini-cases in class discussions. Through these cases, I aim to develop the students’ understanding of\nthe fundamental theory of business administration and marketing strategy\nseen from a different angle to that used in classes using conventional lecture methods. I will continue to further produce and improve these mini-cases, since\nthese mini- cases allow students attending class discussions to realize\ncompany activities. This method also enables students to think about corporate\nmanagement from various angles by discussing various minicases.\nMoreover, students are pleased to discuss these mini-cases.","subitem_description_type":"Abstract"}]},"item_2_description_7":{"attribute_name":"引用","attribute_value_mlt":[{"subitem_description":"彦根論叢, 第381号, pp. 207-229","subitem_description_type":"Other"},{"subitem_description":"The Hikone Ronso, No.381, pp. 207-229","subitem_description_type":"Other"}]},"item_2_full_name_2":{"attribute_name":"著者(ヨミ)","attribute_value_mlt":[{"nameIdentifiers":[{}],"names":[{"name":"セイミヤ, マサヒロ"}]}]},"item_2_full_name_3":{"attribute_name":"著者別名","attribute_value_mlt":[{"nameIdentifiers":[{}],"names":[{"name":"Seimiya, Masahiro"}]}]},"item_2_publisher_35":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"滋賀大学経済学会"}]},"item_2_source_id_11":{"attribute_name":"書誌レコードID","attribute_value_mlt":[{"subitem_source_identifier":"AN00207196","subitem_source_identifier_type":"NCID"}]},"item_2_source_id_9":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"0387-5989","subitem_source_identifier_type":"ISSN"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"清宮, 政宏"}],"nameIdentifiers":[{}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_date","date":[{"dateType":"Available","dateValue":"2018-09-13"}],"displaytype":"detail","filename":"seimiya.pdf","filesize":[{"value":"403.9 kB"}],"format":"application/pdf","licensetype":"license_note","mimetype":"application/pdf","url":{"label":"seimiya.pdf","url":"https://shiga-u.repo.nii.ac.jp/record/8104/files/seimiya.pdf"},"version_id":"46f1114e-f414-45b4-b9c6-0b56e0971ef9"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"ミニ・ケースの作成とその使用に関する報告 : サトウ自動車工業・Next プリンター社・下総醤油・スギシタ電器産業（山﨑一眞教授退職記念論文集）","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"ミニ・ケースの作成とその使用に関する報告 : サトウ自動車工業・Next プリンター社・下総醤油・スギシタ電器産業（山﨑一眞教授退職記念論文集）"}]},"item_type_id":"2","owner":"1","path":["858"],"pubdate":{"attribute_name":"公開日","attribute_value":"2009-12-22"},"publish_date":"2009-12-22","publish_status":"0","recid":"8104","relation_version_is_last":true,"title":["ミニ・ケースの作成とその使用に関する報告 : サトウ自動車工業・Next プリンター社・下総醤油・スギシタ電器産業（山﨑一眞教授退職記念論文集）"],"weko_creator_id":"1","weko_shared_id":-1},"updated":"2023-05-15T20:40:54.849488+00:00"}